You'll learn how to:
- Craft a content strategy
- Create useful visitor personas
- Affordable ways to learn more about your visitors
- Influence travellers at every step in their decision journey
- Create content aligned to your visitors’ needs
- Plan your content calendar
- Work with influencers
- Measure the effectiveness of your content marketing efforts
We’ll look at ways you can use content to attract potential visitors. More than that, we’re going to look at ways you can create inspiring content, that influences travellers every step of the way along their decision journey.
That journey starts with them dreaming of a destination and ends with them experiencing your business, having a wonderful time, and telling all their friends about it on social media.
Once we’ve finished the webinar, we’ll email you a handy information pack, with worksheets, and reference material to get you started creating a content strategy to grow your business.
Register now to join us on Thursday 26 April, 2pm - 2.30pm New Zealand Time.
I’m a strategist and storyteller, helping you focus in on your customers’ dreams and needs to create a marketing strategy and brand story that will connect with them emotionally.
At TimeZoneOne, I write and arrange words in manners delightful to people and artificial intelligence. You might find it helpful to talk to me if you would like something written, something jazzed up, or if you’d just like an idea or seventeen.
TimeZoneOne teamed up with Hurunui Tourism, SKOPE Refrigeration, Perception PR, Lake Wanaka Tourism, and Whale Watch Kaikoura to share with you our five steps to tradeshow and expo success. Download your free guide now.
TimeZoneOne teamed up with Miles Destinations to write a guide on using content to market destinations. Download the guide to up your content marketing game.
People often ask us how we come up with our ideas. So here it is, our creative process unveiled.