Chicago Wolves: Hungry for More
Our Wolves brand repositioning included a new website, digital marketing, outdoor advertising, print and digital media, print marketing collateral, event promotion, and social squad activation—just about everything you could imagine. We also handle media planning and buying for the Wolves in affiliation with US Interactive Media.
We’re able to point to some strong results from our partnership with the Wolves. However, just as valuable as the growth in ticket revenue, is the unifying effect the research and band repositioning exercise has had for the Wolves and their fans. “Hungry for More” has become a powerful rallying cry. The combination of a strong brand platform with targeted messaging tailored to their fans has seen exceptionally high season ticket renewals.
Harmony came to us with a fantastic range of high-quality, sustainably farmed meat products that needed a brand refresh to better connect with their target demographic: foodies who care.
“Are you the police?” “No ma’am, we’re musicians.”
More than 30 years after its release, how do you organize a convention for one of Chicago's most iconic films.
Harmony came to us with a fantastic range of high-quality, sustainably farmed meat products. As our talented creative teams were working through their brand refresh to better connect with their target demographic, our content and development teams were taking a look at their website.