Enhancing the Guest Experience
We started on an educational app. It helps guests identify individual whales: teaching them about what they see, so they can understand how truly special it is. It’s been a big success, enhancing the Whale Watch guest experience and giving them the information they need to tell their own stories later. Even the local school uses it to teach children about their environment.
A great start. But the bigger and more exciting challenge was to come.
Kiwicare came to us with a quest to be recognised as the authoritative voice in pest control, lawn and garden-care in New Zealand. Let’s be honest - in a country filled with DIY attitude and a great love for the outdoors, this was, and is, an incredibly lofty goal.
If you have to contact your developer every time you want to make updates to your website, that's a real issue.
Having created the Vodka of Tomorrow campaign, here's how we rolled it out across digital and the website.